A word from Phil Preston on the latest London membership survey

Women in Marketing Conference gallery and enter the Awards

Studying? Enter
The Pitch London 2012 by 25 May

Download free study podcasts

London member’s views on international marketing

Prize Draw – win a £50 voucher off NHJ Style’s Personal Styling Services For Her & For Him

GLR

November 26, 2011

Does ‘Made In’ carry weight when consumers are making buying decisions?

John Lewis is using ‘Made in UK’ on over 4,000 products as part of their Corporate Social Responsibility programme. So I’d like to know if London members think that ‘Made In’ is relevant to today’s consumers. My opinion is that it works for certain countries. Switzerland is synonymous with fine timepieces, Germany highly regarded for [...]

November 16, 2011

From brand strategy to customer experience: the challenge for marketing leaders

I recently had the pleasure of speaking to a meeting of the London region of the CIM, sharing the platform with Anthony Thomson, chairman of Metro Bank. My theme for the evening was marketing’s readiness to lead change and develop powerful customer experiences. After 8 years as CMO of Hilton International, striving to transform that [...]

October 4, 2011

Win a luxury Hotel Chocolat hamper

Here’s something to get your teeth into! The chocolatiers at luxury brand Hotel Chocolat are offering London members the chance to win the ultimate pamper package for the chocolate lover in your life. Worth £75, this luxury hamper is brimming with chocolate goodies including milks, darks, truffles, nuts and caramel canapés. All you need to [...]

October 4, 2011

Mobile marketing event, 27 October

Events are a big part of the London region. Your team works hard to deliver relevant events and conferences to give you the very latest industry developments and to support your Continued Professional Development. There are many events on the horizon in London, and take a look at one that’s coming up in October. Mobile [...]

October 4, 2011

Congratulations to new London Chartered Marketers

Achieving Chartered Marketer status is the mark of an up to date, experienced and qualified marketing professional. As more and more members register for Continuous Professional Development every year on the course to achieve this status, we take a look and congratulate the Greater London members who have become chartered this year. . Hansha Patel [...]

August 29, 2011

A word from Phil Preston

Redemption Of course there’s only one thing to write about this month … my summer holiday. I have just returned from two weeks bobbing about in the Mediterranean on a big boat. The big boat in question was the Celebrity Eclipse, a 122,000 gross tons floating luxury hotel cum resort catering for nearly 3,000 demanding [...]

August 29, 2011

Tips from the judges of the Women in Marketing Awards

The Women in Marketing Awards celebrate excellence in marketing by women and for women across the Greater London Region. Entry is free, and open to women in the marketing profession, and to men who are responsible for marketing campaigns aimed at women. You can enter as many categories as you wish, and can even nominate [...]

August 29, 2011

Are your Digital Marketing skills and knowledge up to date? New CAM Diploma and prize draw

Whether you want to take a step towards a new career, increase your scope and experience or whether you want to understand the buzz words and know how to turn them into marketing strategies, the bottom line is you need to be informed about digital marketing and its tools. Gaining an understanding of what digital [...]

August 29, 2011

London member’s views on marketing planning

London members were keen to voice their opinions on the subject of marketing planning last month. Have a look at some of their comments and see if they strike a chord. Does your organisation have a marketing plan? 90% of member’s answered yes. Tell us how you’re involved in producing marketing plans for your organisation [...]

August 29, 2011

Social Media Results for PR & Comms event – London members save £150

29 November 2011, Hotel Russell, London CIM London members receive a £150 discount – Quote ‘CIM’ under ID Code online. Smart players with all sorts of budgets are mobilising and monetising social media on a daily basis and by taking their communications strategies to the next level, really stretching the boundaries of what social media [...]

August 29, 2011

Media Trust and JWT London to partner with Aspire in ‘Campaigns for Good’

Aspire will be the first charity to benefit from ‘Campaigns for Good’, a new initiative run by Media Trust and JWT London to give UK charities the chance to receive help and advice for a communications campaign to run in 2011. Aspire works to provide practical solutions and opportunities for people with spinal cord injuries. [...]

August 29, 2011

London 2012 Paralympics – one year to go! Tickets on sale 9 September and Celebrate International Paralympic Day

With less than one year to go to the London 2012 Paralympic Games, the British Paralympic Association (BPA) – responsible for preparing and delivering the ParalympicsGB team to the Games – is at a vital stage in their preparations. They have been planning for the London Games ever since, in 2005, it was announced that [...]

August 22, 2011

The New Leaders of Marketing

This year, 2011 has seen a profound and interesting change in how CEO’s/board of directors and executive managers view employee’s internal knowledge and what commercial skills sets that they have across all areas of the business when performing in business. Marketing staff who would like to gain further recognition in order to either raise their [...]

August 18, 2011

Leadership Verses Micro-Management

Widespread amongst the large corporate environment are insightful visions from strong leaders and key business executives who try their best to engage stakeholders in order to achieve a more efficient working practice in order to meet strategic goals. This breath of visionary fresh air should be a defining and positive moment in reshaping the future [...]

August 11, 2011

London region gives expert advice at The LionHeart Challenge

The LionHeart Challenge is a Nationwide Enterprise Programme, acclaimed by Sir Howard Davies MBE and Director of The London School of Economics & Political Science. And Phil Preston, GLR Regional Director; Bernie Emery, Central London Team Leader; and John Tooze, President of the Croydon and South London team were asked to be part of the [...]

August 3, 2011

Interview with business woman, author and broadcaster, Lynne Franks, on this year’s Women in Marketing Awards

We spoke to Lynne Franks, business woman, author, broadcaster and speaker about this year’s Women in Marketing Awards. Lynne is kindly offering a range of prizes for the winners and attendees of this year’s Awards, and has given her support to Awards Creator, Ade Onilude, for advice and guidance along the way. Lynne, tell us, [...]

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